Santa Fe College's primary color is known as "Saints blue." This color is used the majority of the time with the SF and Santa Fe Saints brand.
Color is a crucial component for our visual communications, and Saints blue stands front and center in the public's perception of SF. Saints blue requires a special set of colors to accent and support it. Blue, white, gold and charcoal should be used to underscore the boldness of Saints blue, invoking a sense of our institution’s vibrant momentum and respect for tradition.
Below you'll find Santa Fe College's approved logos which can be used online and in print. We take pride in our professionalism and brand consistency, so please use the following logos as seen below. Simply click "download" and use them as necessary.
Use the horizontal style logo whenever possible.
Use the stacked style logo whenever possible.
Use this vertical style logo only in marketing with limited space.
Correct way to format Santa Fe College
Santa Fe is a city in New Mexico (also a river, a high school, etc.). For consistent branding, refer to the college as Santa Fe College, or by its acronym, SF. Exceptions are when Santa Fe is part of an already identified brand name (Santa Fe Singers, Sustainable Santa Fe, Dance Theatre Santa Fe, etc.)
Correct way to write:
- Santa Fe College
Incorrect way to write:
- Santa Fe Community College
- Santa Fe
- SF College
- santa fe college
- Use these marks in a readable size
- Maintain empty space equal to at least half the height of the logo on all sides
- Keep them straight and free of filters and effects
- Use transparent versions of white logo over photographs
- Alter their porportions or colors
- Obstruct them
- Add extraneous effects
- Change the typeface
- Remove part of the signature
- Use discontinued or unapproved logos
Thanks for not embellishing on the logo with shadows, patterns, intricate backgrounds, or elaborate gold jewelry. If you have a need for a different configuration, please contact firstname.lastname@example.org.